Adidas | Chadstone | Victoria

Client – Adidas – www.adidas.com.au

Landlord – Vicinity

The Adidas store at Chadstone exemplifies premium retail design, brought to life through a high-quality fitout by Southern Cross. Blending minimalist industrial finishes with modern retail functionality, the space delivers an elevated customer experience. Southern Cross executed the fitout with precision, incorporating clean concrete textures, warm timber flooring, and sleek black ceilings that complement Adidas’ athletic aesthetic.

Each area of the store – whether the product displays, fitting rooms, or lounge-like footwear section – has been thoughtfully constructed for both form and function. Custom shelving units, integrated lighting, and digital elements were installed seamlessly to enhance both merchandise visibility and the overall ambience. The footwear zone, featuring soft seating and illuminated wall displays, is a standout, showcasing Southern Cross’s attention to comfort and detail.

With this fitout, Southern Cross has delivered a dynamic and versatile retail environment that aligns perfectly with the Adidas brand, while setting a new standard in sportswear retail interiors.